IPC President Andrew Parsons congratulates LA28 on emblem launch
‘The Paralympic emblem epitomises what the Paralympic Movement is all about, it showcases how diversity is a strength and that anything is possible if you put your mind to it’ 01 Sep 2020The International Paralympic Committee (IPC) President Andrew Parsons congratulated LA28 team on the launch of the new LA28 Olympic and Paralympic Games emblem with stories celebrating sport, art and the Los Angeles community.
Parsons said: “I would like to congratulate Casey (Wasserman) and the whole LA28 team on the launch of their highly innovative emblems for the Olympic and Paralympic Games. The Paralympic emblem epitomises what the Paralympic Movement is all about, it showcases how diversity is a strength and that anything is possible if you put your mind to it.
“Launching emblems eight years out from the Games is no easy task, as it’s important that they look as fresh and creative in 2028 as they do today when launched. I think LA has achieved this and by allowing a range of co-creators, including athletes, celebrities and influencers, to develop their own versions of the letter A, the creativity and celebration of diversity will continue to flow between now and the Games.
“The LA28 Games are hugely important to the IPC and the Paralympic Movement to achieve cut-through in the USA and engage the next generation of sport fans. This approach to a Games emblem is bold and will do a lot to engage a whole generation of people who embrace difference, love sports and are eager to add their own unique contributions to ensure a better and more inclusive world for all.”